It was the way he looked, his hair and posture looked great. He looks 'of the moment', and when I look at him I think that I'd like to look like that, but I might wear a different jacket. I didn't change anything about him, he was sitting exactly like that.'
'She had her coat inside out and was playing with it, pulling it over her head in a cool way. It's not what you wear but the way you wear it.'
'I don't normally shoot models but she's got that London quirkiness and natural style, and the colour combination works.'
'She just looked really happy, relaxed and embodied cool London.'